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By Lesa Hannah | November 25th, 2008 | 4:42 pm

7 comments

Brow blunders can really distract me. I once chased after a fellow editor with a brow pencil because hers were too sparse and too short and I could not continue our conversation until the issue was amended. I’ve also stood, slack-jawed in horror as a subway pulled away, staring at a woman inside with the most cartoonish, pencil thin, curved lines serving as brows.

So I’ll be directing anyone in need of rehab straight to the newly-opened Benefit Brow Bar at Holt Renfrew (50 Bloor St. W., 416-922-2333; benefitcosmetics.com), one of only two in Canada. The second is at the Ottawa location of the new Shoppers Drug Mart beauty emporium Murale (110 Place d’Orleans Dr., 613-841-4166) and a third is set to open in Montreal next month. Since no two brows are alike—“they’re sisters, not twins,” says Hilary Price, vice president of Brow Bars—each is customized after measuring where it should start and end, as well as where the arch should be (brow arching, $23). With a combination of waxing, plucking and meticulous trimming, poor excuses for brows are transformed. Then they’re enhanced with pencil, wax or whatever finishers they need and set free into the world, so people who truly appreciate great arches can admire them.

Like me.

Shown: Benefit’s Hilary Price shows off her brow handiwork at the Toronto Brow Bar location. Photography by George Pimentel

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  • Janine

    I fully support your intervention approach. Brow Rescue is a passion — nay, a crusade. Nothing messes with a woman’s beauty like bad brows.Can I be Robin to your Batman, Rocky to your Bullwinkle?

  • Stacey Brow-n

    I’m jealous of the brow bar! I never used to think I needed to pluck my brows — now they have a mind of their own. I think Lesa was the first person to ever pluck my brows, come to think of it! I was so fashion backward.

  • Stacey Brow-n

    And Lesa also plucked my brows…classic brown…

  • Janine

    Er — or is that Bullwinkle to your Rocky? Sheesh.

  • Whitney Shanfield

    Hi Lesa, Yesterday I fell in love. With my brows! I stumbled upon your experience via beautygeeks.ca and decided to try out the brow bar for myself. Having the same fear of too-thin brows, I had vowed to never get them waxed. Just a wee pluck here and there. The girls at the Benefit Brow Bar were fantastic and walked me through the process beforehand so I’d know what to expect. I walked out with awesome brows and no more waxing fears! Woohoo!

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