Beauty

Firing range: 15 picks for the best reds in every shade this season

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Bold Red

Feel like standing out? Forget a Scarlet Letter; try proudly rocking scarlet red lipstick instead. Brighter shades of red pack the biggest punch with lighter skin tones. But shades that are too orangey for your complexion tend to make teeth look yellow—so be sure to match your shade accordingly.

Left to right:
Estée Lauder Pure Color lipstick in “Scarlet Siren” ($32, at Estée Lauder counters)
YSL Rouge Pur Couture lipstick in “14” ($38 at YSL counters)

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