Roar! Katy Perry is the newest face of Cover Girl
While Miley’s been dominating magazine covers and Britney’s locking down Vegas, Katy Perry is supporting the launch of her forthcoming album with a beauty contract. And not just any beauty contract: Katy Perry is the newest Cover Girl.
News broke this morning on Perry’s Twitter, when she shared the first of many campaign images. “In addition to music, I’ve always considered makeup to be a powerful creative avenue of self-expression for me. I’m honoured to partner with Cover Girl and share more colours and textures of my approach to beauty to inspire my audience,” she said, via press release.
The Cover Girl ad seems to confirm that Perry has officially softened her theatrical approach to beauty—a transition that’s been in the works since she started promoting Prism. Her skin is fresh, glowing and save for the berry-stained lip and shimmering metallic nail polish, Perry’s mastered the no-makeup makeup look.
Should you want to copy her Cover Girl style, products used in the campaign include LipPerfection lipstick in “Euphoria,” Clean Glow Blush in “Roses” and Eye Enhancers 3-Kit Shadows in “Café Au Lait”—and it comes as no surprise that Cover Girl global creative director Pat McGrath was the makeup artist behind the look. However, while we’ll be able to listen to Prism on October 22, we’ll have to wait a little bit longer to see more of Katy Perry for Cover Girl. The full campaign is set to launch in 2014.
