Fashion
Olympic style: Hockey fans, curling moms and Wayne Gretzky
Designer Tu Ly strikes a pose with The Great One
Sports fans might frown on fashionistas for the time and money we spend on our appearance. But guess who has joined the party? The stadiums here in Vancouver are packed with fans – from infants to grannies – who are wearing their hearts on their sleeves, sometimes literally.Amid negative headlines about bad weather and cancelled tickets, fashion is emerging as the good news story of the 2010 Olympic and Paralympic Games.
Hockey fans sport hair dyed in team colours. Curling moms forgo blush in favour of glittery flag decals. Children are decorated in Olympic pins. And you can’t walk three steps anywhere without seeing an official HBC Olympic scarf, jacket, hat or mittens.
At the Bay in downtown Vancouver, fans are lined up every day from 7 a.m. to shop the Olympic superstore. And at HBC’s posh VIP lounge in The Loden Hotel, designer Tu Ly and The Room creative director Nicholas Mellamphy have outfitted Wayne and Janet Gretzky, Sandra Oh and a host of athletes.
“It’s nostalgic, it’s fashionable and it makes you feel like you are part of the Games!” commented Gallant Law of his HBC buffalo check scarf and hand-knit curling sweater. The head of sponsorship marketing for Visa was attending a wine tasting with Margrit Mondavi–just one of many ancilliary events that is keeping the streets packed and taxis scarce here in Vancouver.
Mondavi, meanwhile, was rocking brown Issey Miyake tunic and pants–still stylish at 84!
Related Posts
Fashion news: Iris Apfel sells baubles, Hussein Chalayan gets bookish, Vers...
Fashion news: Justin Bieber's new perfume, Chloë Sevigny premieres on the r...
They said/We said: We (almost) shed tears for Jennifer Lopez and Marc Antho...
What’s in your bag, Susie Sheffman?
Spring trend report: 114 of the top looks from New York, London, Milan, and...
Join the discussion
Neither the author nor FASHION Magazine necessarily agrees with the comments posted here. Editors will not correct spelling or grammar. FASHION Magazine reserves the right to edit or delete comments entirely.
Brand New on Fashion
NYFW style snaps: We see Jenna Lyons in colour blocked pants, Anna Wintour at Prabal Gurung, and lots of balloons outside Herve Leger
NYFW diary: Heavy lightness at Prabal Gurung, boxy restriction at Alexander Wang, a brush with Bill Cunningham, and Calla’s New York debut!
NYFW backstage beauty: The Chinese military meets ’40s Hollywood at Jason Wu
NYFW style snaps: We’re at Peter Som and Jason Wu, and so are Grace Coddington, Kate Lanphear, and Olivia Palermo
NYFW diary: The dispatch from day one including Jason Wu’s updated Mao jacket, Rag & Bone’s granny mishmash, and Suno’s sweet, sweet garden print
