Fashion

See the Joe Fresh Fall 2013 collection »

Canadian favourite Joe Fresh is going back to black with their Fall 2013 collection. The look book for fall has just arrived, and it has a pitch perfect mix of basic wardrobe staples and embellished statement items that are certain to revamp your style. The fall collection, which is based on ‘90s Parisian street chic and described by creative director Joe Mimran as “so effortless and cool,” consists mainly of black and white looks. The brand, which is mostly known for their versatile cotton pieces and clean-cut denim, played around with new textures for their fall selection, offering everything from sequined cardigans to faux-fur mini skirts, not to mention a laser-cut sweatshirt or two. Some of the pieces had punk undertones, reminiscent of this year’s Met Gala theme, convincing us that well be seeing a lot more of this edgy style in the months to come.

Taking cues from the Joe Fresh Fall 2013 runway show, which offered countless styling possibilities for the mostly monochrome pieces. Mimran was not the only one sticking to darker shades for his fall collection. From Chanel to Isabel Marant to Alexander Wang, many designers turned down the volume on the colour palettes for the Fall 2013 runway shows. Read more »