Photography by Louis-Phillipe Maurice
The anticipation for Denis Gagnon was palpable and sneaking early into the show’s venue, the Birks store in downtown Montreal, was my breaking point. High Versaille-esque ceilings and rows of glass-encased jewels persisted knowledge that Monsieur Gagnon’s show was the one to see. The Birks staff kitchen upstairs doubled as the show’s hair and makeup studio but, moments after I stepped off the freight elevator, stylist Denis Binet said to me, “Hair is natural, it’s nothing”. His idea of nothing really meant perfectly placed hair-ties and carefree fly-aways that looked more careful to me. Final touches of rich merlot-red lips were applied to a dozen or so youthful models, who all wore clean dewy faces and a nonappearance of mascara and blush. By blending an orange-red and a blue-red together, Amelie Ducharme improvised deeply seductive lips against otherwise virginal features and rivalled the aristocracy of the adornments downstairs.
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