fashionmagazine.com » Joe Fresh Style

Daily steal: Navy tee, $24

Jordan Porter — Wed, 15 Jun 2011 14:00:08 +0000

Give a plain t-shirt a touch of luxury with an embellished gold collar. ($24, joe.ca)

Toronto shop notes: The wedge

Sarah Casselman — Thu, 17 Mar 2011 17:00:34 +0000

When it comes to matters of the feet, designers like Marc Jacobs (at Louis Vuitton) and Hannah MacGibbon (at Chloé) took a step in a similar direction this season. Wedges tower over their flat-as-a-pancake competitors (gladiators, anyone?), running the gamut from energetically embellished to sleek and simple, like this pair by Joe Fresh Style ($39, [...]

Joe Mimran’s Barbie look-alike doll even sports velvet slippers

Jennifer Campbell — Mon, 13 Dec 2010 18:30:33 +0000

*Sigh* Why must companies tease us by trotting out cult-y items that we want to own, but cannot actually buy? Case in point: Joe Mimran just had a Ken doll made in his image to celebrate Joe Fresh Style’s current line of Barbie merch. The doll has Mimran’s signature hair and is dressed in his [...]

The daily steal: Makeup palette, $20

Jennifer Campbell — Thu, 02 Dec 2010 14:00:18 +0000

The beauty of the makeup palette is in its efficient packaging. This set from Joe Fresh ($20, joe.ca) packs four eyeshadows, a lipstick, a gloss, a brush and a bronzer into a slender folder that can be easily tucked away in your desk or clutch and brandished when a holiday party face is urgently required.

The daily steal: Sequined sweater, $59

Jennifer Campbell — Fri, 29 Oct 2010 13:36:17 +0000

When I was in Vancouver checking out Joe Fresh Style’s sleek new Granville Street flagship, I picked up this camel and gold sequined sweater ($59, joe.ca). At the grand opening party I got so many compliments that I was literally directing people toward the rack of sparkly jumpers. (You can also get it in grey [...]

Q&A: Joe Mimran talks about the first Joe Fresh flagship

Rebecca Tay — Mon, 25 Oct 2010 19:30:12 +0000

Hanging out with Irina Lazareanu is what I call a Saturday night well spent. And this is how last weekend played out, when Joe Mimran rolled into town to celebrate the opening of the country’s first freestanding Joe Fresh Style flagship (540 Granville St., 604-681-4200, joe.ca). With him? A handful of Toronto media, Loblaws executives, [...]

Beauty notes: Amped-up lashes at Joe Fresh Style

FASHION Staff — Fri, 22 Oct 2010 14:46:09 +0000

By Andrea Victory “I want it to look as if she did it herself,” was Joe Fresh Style founder Joe Mimran’s directive L’Oréal Paris official hair artist and colourist, Eric Del Monaco, for the tailored yet slightly undone buns seen Wednesday night on the Spring 2011 runway. The hair was combed back “nice and clean [...]

Toronto Fashion Week: Our shopping list from last night’s Joe Fresh show

Caitlan Moneta — Thu, 21 Oct 2010 14:57:40 +0000

Last night, Toronto Fashion Week’s biggest show (both in audience and number of looks–51), Joe Fresh Style, came down the runway, lead by two of the brand’s campaign stars, Tiiu Kuik and Arlenis Sosa. (The pair made an appearance in Vancouver this past Saturday to celebrate the opening of Joe’s first free-standing store.) In keeping [...]