Nail polish shades have lately produced a kind of cultish frenzy. New shades appear and we all hanker to try them, or we inquire enviously when we spot an especially cool shade on a coworkers toes. When these Joe Fresh Beauty ($4 each, joe.ca) polishes arrived on my desk, I seized immediately on the purple “Orchid” shade, but loved equally the bottles of “Storm” and “Fog.” At three for $10, I don’t have to decide.
NYFW backstage beauty: The Chinese military meets ’40s Hollywood at Jason Wu
NYFW style snaps: We’re at Peter Som and Jason Wu, and so are Grace Coddington, Kate Lanphear, and Olivia Palermo
NYFW diary: The dispatch from day one including Jason Wu’s updated Mao jacket, Rag & Bone’s granny mishmash, and Suno’s sweet, sweet garden print
They said/We said: Kate Moss battles good and evil (like, really evil!) in a new W photoshoot
NYFW style snaps: We spy many fur coats, lots of studded leather, and is that Waris Ahluwalia?
All posts under ‘Joe Fresh Style’
Fashion
My Style: Industry veteran Kirsten Owen talks Joe Fresh, art and her proudest modelling moments
Kirsten Owen‘s turn on the Fall 2010 Joe Fresh Style catwalk was one of our favourite moments of LG Fashion Week. We sat down with the poster girl of ’90s grunge models (think Helmut Lang and CK One) to talk favourite cities, model heros and moving back to Canada:
At 40, you’ve walked runways for over 20 years and been in campaigns for Helmut Lang, Givenchy and Marc Jacobs. Which job are you most proud of?
“I loved Helmut Lang, and the Emanuel Ungaro shoot with the dog—it’s one of my favourites. That was with Mario Sorrenti.”
You also did a campaign for Lida Baday.
“Yeah, I loved that work. Chris Nicholls doing that was amazing because they embraced my ‘real-ness,’ and they didn’t want me to look like a model or be like anything that would be expected, you know.” Read more »
Shopping » Daily steal
The daily steal: Fruit-scented soap, $2
If the phrase “guest soaps” conjures up an image of hard pastel roses and seashells collecting dust in the loo, these fruit-coloured (and scented) cuties from Joe Fresh Beauty ($2 each, joe.ca) will provide a fresh alternative.
Shopping » Daily steal
The daily steal: Printed dress, $29
I love the print on this sparky little cotton dress (with a little spandex for stretch) from Joe Fresh Style ($29, joe.ca)—it reminds me in an abstract way of a cool English garden in full summer bloom.
Shopping » Daily steal
The daily steal: Breast cancer tee, $12
Joe Fresh Style has teamed up with Rethink Breast Cancer to create this year’s Canadian edition of the Fashion Targets Breast Cancer–with the famous target done in wine, berry and fuchsia. At $12, this not only qualifies as a steal, but a good deed, too. And for an extra $4, you can pick of a bottle of Joe’s matching nail polish, the proceeds from which also go back to the charity, to complete your stylishly charitable statement.
Shopping » Daily steal
The daily steal: White jeans, $19
Though I’m probably asking for trouble sporting these clean white jeans from Joe Fresh during ice cream season, at only $19, it’s a risk I’m willing to take.
Shopping » Daily steal
The daily steal: Twist-back vest, $19
This simple-with-a-twist (ha!) vest from Joe Fresh ($19, joe.ca) is a nice layering piece that slips easily into a laid-back spring wardrobe.
Shopping » Daily steal
Men’s daily steal: Dark denim jeans, $39
Around this time of year I usually need a new pair jeans, because frankly I can’t be bothered to steam out road-salt stains on already frayed hems. And for $39, I don’t feel like too much of a lazy spendthrift when I mosey over to Joe Fresh Style (joe.ca) and nab a pair of their dark denim jeans.
Get all our men’s style coverage at fashionmagazine.com/men.









