Photo by Peter Stigter
Good news for gentlemen everywhere—the British Fashion Council has announced the creation of a new menswear fashion week. Dubbed London’s “fashion long week(end),” the new shows will run for three days starting June 15 and also precede Milan and Paris men’s fashion weeks every January and June.
The planning committee, run by GQ editor Dylan Jones, has been under pressure to re-establish British menswear—the fashion long weekend’s previous incarnation as a one-day event lost buyers and press because it overlapped with the first day of Milan womenswear collections. This year there may still be some timing conflicts: the debut shows are expected to be a big to-do, as they’ll fall smack dab in the middle of the London 2012 Olympics hullabaloo. Read more »
