All posts under ‘Mercedes-Benz Start Up’


Fashion

Our top picks from Western Canada Fashion Week including Stanley Carroll, Angélique Chmielewski, Malorie Urbanovitch and more!

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Photography by Winston Wan

See the looks from Western Canada Fashion Week»

Running seasonally for eight straight nights since its inception in 2005, Western Canada Fashion Week (WCFW) offers a platform for both emerging and veteran designers alike to showcase their work in a province that is relatively new to the fashion scene. Alongside expert-affirmation from the Mercedes-Benz Start Up judges last week, we can certainly say that there is some sparkle out west.

From Edmonton darling Nicole Campre, this season’s WCFW Emerging Designer contest winner, to long-time mens and womenswear designer Stanley Carroll, WCFW is nurturing some exciting talent each season at the TransAlta Arts Barns—and here are a few to check out:

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Fashion

Mercedes-Benz Start Up hits Edmonton and crowns Malorie Urbanovitch its semi-final winner

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Photography by Harvey Miedreich

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Edmonton had never seen anything like it before. Over the course of two short days, fashion industry experts from New York and Toronto bulldozed into a city of over a million people and changed its fashion beat.

The Mercedes-Benz Start Up program, now in its second year, has again begun its search for the next big Canadian designer, and last night, asked five of the top designers (after a grueling day of interviews with the top 10), to show their collections at the semi-final runway show at David Morris Fine Cars, an Edmonton Mercedes-Benz dealership.
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Scene

America’s Next Top Model hits Toronto Fashion Week!

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Apparently, we were sleeping for a few days last Toronto Fashion Week, because America’s Next Top Model came and went without us even blinking an eye! Last October, the model competition brought their contestants to the tents to strike a pose at a few of the shows, including Jay Manuel (natch), Joe Fresh, Pink Tartan and our very own Mercedes-Benz Start Up Competition. From the looks of the preview above, there’s sure to be some major dramz (dealed out by a one Miss Kimberley Newport-Mimran?), but we haven’t got much other intel than that. Well, that and they visit the CN Tower.

Tune in to CTV at 8 p.m. on Wednesday, April 4 to see what goes down at for the models at Toronto Fashion Week.


Fashion » At the shows

TFW Diary: Mercedes-Benz Start Up winners Martin Lim carve out a colour-blocked space of their own

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Photography by Jenna Marie Wakani

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See all Toronto Fashion Week coverage »

Bringing in a packed house for their 6 p.m. show, the husband-and-wife team behind Martin Lim is clearly onto something. Winners of last season’s Mercedes-Benz Start Up competition, they’ve already managed to carve a space in the crowded Canadian marketplace and construct garments that are instantly recognizable as their own.

The flyaway details across shoulders and down back seams were all there along with new tricks including sliced car wash swishes of silk, boxy leather tops, a metalicized chinoiserie print (best worn front row by our editor-in-chief, Bernadette Morra) and piped mesh leggings under everything from tunics to dresses. As if that weren’t enough, their bold colour blocking and playful palette are sure to get the cash registers ringing.
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Fashion » At the shows

Video: Jessica Stam stars in our behind the scenes look at Mercedes-Benz Start Up

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Fashion » At the shows

TFW diary: All the action from last night’s Mercedes-Benz Start Up competition

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Photography by Jenna Marie Makani

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View the runway video »

If there’s one main takeaway message from fashion week, it’s that we must recognize, foster, and promote our home-grown talent so that it can grow both here and abroad. With this in mind, the inaugural Mercedes-Benz Start Up competition was held last night, and up for grabs was a year of mentorship from industry leaders (including us at FASHION!) to kick-start a fledgling collection. After a rigorous selection process (preliminary competitions, meetings, tense deliberations) the short list was whittled down to Cassie Dee, Martin Lim, Travis Taddeo, Triarchy, and UNTTLD, and united in Toronto for a runway showdown. Short video montages introduced each designer, their vision, and their inspiration for the coming season. We saw a dark, leather-laced collection (UNTTLD), a western-inspired line (Cassie Dee), a denim parade (Triarchy), some disheveled streetwear (Travis Taddeo), and bright billowy silks (Martin Lim). After a brief designer bow, a surprisingly flustered Jessica Stam took to the podium to announce the winner. Drumroll please… Husband and wife team Pao Lim and Danielle Martin of Martin Lim! Now comes the real hard work—keeping our promises and making sure they get the attention they deserve! Stay tuned for the duo’s wears in an upcoming issue of FASHION.
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Fashion

Meet the final five: The inspiration behind each Mercedes-Benz Start Up finalist’s Spring 2012 collection

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There’s less than a week to go before the five Mercedes-Benz Start Up finalists hit the runway at LG Fashion Week to show their Spring 2012 collections. Ready to see what Cassie Dee, Martin Lim, Travis Taddeo, Triarchy, and UNTTLD have been working on? As the official media sponsor, FASHION Magazine will be live streaming the entire event. But before the grand reveal, find out more about each of the finalists and what inspired their collections.
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Fashion

Video: Go behind the scenes at the Mercedes-Benz Start Up semi finals in Vancouver and Montreal

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As the Montreal and Vancouver Mercedes-Benz Start Up finalists are busy at work on their upcoming Spring 2012 collections, to be shown during LG Fashion Week, we take a look back at how it all got whittled down to the final five: Martin Lim, Travis Taddeo, UNTTLD, Triarchy, and Cassie Dee.


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