“There’s only room in town for one Kim Kardashian” seems to be the message the socialite wants to send. On Tuesday, the reality television queen filed a lawsuit against Old Navy for using Toronto-born model Melissa Molinaro in a television commercial, dancing around and proclaiming she’s “super C-U-T-E.” Kardashian, who is in no way affiliated with the retailer, feels like the ad infringes on her oh-so-valuable persona.
What makes the whole issue that much more dramatic (and Kim is no stranger to drama) is the fact that Molinaro is currently dating Reggie Bush, one of the reality star’s ex-boyfriends. One can’t help but question the actual motives behind the suit: Is it a legitimate move to protect the star’s brand or is Kardashian feeling a bit jealous of the new sultry (albeit considerably less famous) brunette?
As far as we know, resemblance isn’t patented. Nor is it strong enough ground upon which to build a lawsuit. What we can say is that the scandal is definitely getting people talking and creating a lot of publicity for Old Navy as well as the previously unknown model.
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Do like Proenza (and all their gaggle of it-girl worshipers) and wrap a pop of neon bright around your waist for spring. ($13, 