fashion file
Behind the Shoot: “On the hunt”
To capture neo-safari style in its true element, FASHION trekked to the desert, braving strong winds and dune buggy adventures.
“I wanted to give the safari clothes, which have a more traditional, classic feeling, a bit of a jolt and make it more modern,” says Fashion Director Susie Sheffman. “I wanted to punch it up with what’s happening in accessories, which is a lot of real brights; there’s neons, and a lot of shiny, bright-coloured patents.”
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