See what’s next at Yorkdale

One of the top shopping destinations in North America, Toronto’s Yorkdale Shopping Centre attracts the best in fashion. There is a reason that many brands new to Canada debut at Yorkdale: It is the crème-de-la-crème for shopping. And it’s Yorkdale’s reputation for being the one place to find the latest trends, the newest must-haves and the hottest new labels that draws us in.

What’s next is not only what we’ve come to expect from Yorkdale, it’s also the theme of its 2015 campaign. Shot by fashion photographer Victor Demarchelier – son of the renowned photographer Patrick Demarchelier – WHAT’S NEXT features the ethereal Netherlands beauty Mirte Maas, ranked as one of the top 50 models in the world. Both fashion’s newest rising stars – whose work has appeared in the pages of Vogue, Bazaar, W and more – their combined talent is nothing short of magic.

Also featured in the new campaign: The most recent arrivals – the latest labels on the ongoing list of WHAT’S NEXT at Yorkdale. Here are a few of our favourites.

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