Behold: The first shot from the Balmain x H&M campaign is finally here

balmain h and m campaign
Photography by Mario Sorrenti courtesy of H&M

Not that it’s a huge surprise, seeing as they are basically the #BalmainArmy, but it was officially confirmed today that Kendall Jenner, Gigi Hadid and Jourdan Dunn are the stars of the Balmain x H&M collection, due out November 5th. “When you love the Balmain world, you love the models that are part of it too. Kendall, Gigi and Jourdan are my friends, and they are the perfect choice to star in the Balmain x H&M campaign,” says Olivier Rousteing, creative director of Balmain. And when your friends look like that, why wouldn’t they be the faces of the collab?

Shot by Mario Sorrenti, the first look at the campaign has our favourite It girls starring alongside two male models in a subway car (models take public transit, right?). In typical Balmain fashion, the models are outfitted in embellished dresses and sharp blazers that we can’t wait to snatch up come Nov. 5th.

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