With a new year just around the corner, what better way to kick it off then with a toast from Campari with its new calendar, featuring actress Penelope Cruz.
The spirit company has enlisted the Spanish A-lister to star in the 2013 version of its calendar, which was shot by Paris-based photographer Kristian Schuller.
The theme of the calendar “Kiss Superstition Goodbye” is centered on the number 13 and various other superstitions, and features 13 dramatic images of Cruz with broken mirrors, black cats, umbrellas opened indoors and her stepping on a crack in pavement, all while enjoying a Campari cocktail of course.
The fashion she wears in the calendar is also quite dramatic, with Cruz showcasing 13 different red ensembles from designers such as Monique Lhuillier, Emilio Pucci and Salvatore Ferragamo, with jewellery by Chopard.
Cruz is joining good company. In the past, the prestigious gig has gone to the likes of actresses such as Salma Hayek, Eva Mendes, Jessica Alba and Milla Jovovich who fronted the brand’s “It’s the end of the world, baby!” calendar just last year.
Don’t hold your breath though, as only 9,999 copies of the calendar are printed each year, and they are only distributed to friends of Campari.
Ain’t a BFF of Campari’s? You’re still in luck for a Penelope Cruz fashion fix—it was announced yesterday that the actress has signed on for a 3-year deal to be the ambassador for Spanish leather luxury brand Loewe, and will be the face of the brand’s Spring 2013 campaign.