Brit fashion label Mulberry has released its Fall 2014 ad campaign starring Cara Delevingne and yet again, it thrills. Set against picturesque rolling hills, the ads feature Delevingne frolicking the Scottish Highlands with feathers, blades of wheat and all things heritage while modeling the label’s latest wares. Those wares include, most prominently, Cara’s eponymous bag, a backpack take on Mulberry’s Bayswater.
“Big space, fresh air, wind in the hair, away from it all… Mulberry is a brand that is at home in town and country and we wanted to capture that feeling,” said brand director Anne-Marie Verdin. Shot by Tim Walker with art direction by Ronnie Cooke Newhouse, the “off the beaten track” look has never seemed this chic.
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