The madness that is Isabel Marant for H&M finally hit stores the morning much to the frenzied delight of shopping addicts worldwide. As to be expected, the Swedish brand’s latest designer collaboration had fans lining up hours before store open to be the first to grasp the chic Parisian wares. We hit the Toronto Eaton Centre to capture the scene and found plenty of styles to snap. This being Marant’s first ever-collection for men brought out some stylish batch of male fans in addition to the bundled up ladies in plaid, faux fur and wooly hats.
While you may have missed a first pass at the Isabel Marant for H&M, have no fear: the trick is waiting till the panic subsides and first-day shoppers have returned superfluous items. You’ll get yours! Meanwhile, peep the frenzy.
Read more »