All posts under ‘Marc Jacobs’


Not just for selfies: Instagram ad campaigns are taking over the fashion world

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Photography by Daria Werbowy for Equipment

See the best Instagram ad campaigns »

You cannot deny the fact that fashion and Instagram are a match made in heaven (honestly, what did we even do before the photo-sharing app?). It’s hard to believe that in just a few years Instagram has gone from a platform for designer houses to tease their ad campaigns (all hail Oscar de la Renta/OscarPRGirl) to a space for open casting calls for aspiring models all around the world, as well as a place for brands to seriously hype us up with upcoming collaboration news (like H&M x Alexander Wang). With designer brands and magazines sharing insider scoop, ad campaigns and magazine covers launching on Instagram and of course, us fashion diehards on our phones 24/7, Instagram has quickly become an integral part of a fashion campaign. While it’s getting harder and harder to stand out from the sea of designer labels, there are some cases where a design house stumbles upon a stroke of social media genius and ups the ante on the Instagram fashion game, blowing us all away. Read more »


Exploring the magic of a Marc Jacobs and Sofia Coppola collaboration at the Daisy Dream launch

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Photography: Coppola and Jacobs by Rindoff Petroff/Dufour/Getty; Wisteria by iStock; bottle by Carlo Mendoza

When Marc Jacobs and Sofia Coppola take the stage at the launch for his fragrance Daisy Dream (from $85, Hudson’s Bay) at New York’s Dia Center for the Arts, you want to study them the way a zoologist watches animals in their natural habitat. You’re compelled to scrutinize not only their behaviour but what they’re wearing—she’s in slim, cropped black pants, a coral sweater (both by the designer himself) and black ballet flats, while he’s in a suit paired with dingy Adidas Stan Smith sneakers. Being in such close proximity makes the impenetrable sphere of cool that surrounds them all the more apparent; you fantasize about what their conversations must be about, what clothes he designs with her in mind and whether they share current iPod playlists.

They’ve been friends since the early ’90s, and Jacobs has enlisted Coppola over the years for various projects, from modelling in the ad for his very first fragrance to advising on shoes and bags for Louis Vuitton. He tapped her once again for directorial duties on the TV commercial for Daisy Dream, and it sounds like it was an effortless task. “We have similar tastes in music and photography, so I felt like I knew how to approach it,” says Coppola. “How Marc sees women is something I identify with.” As a feature film director, she embraced the opportunity to not have to deal with dialogue. “I think in the way that a fragrance is sort of abstract, I liked not having to tell a story, but more a mood or an atmosphere.”
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Lipstick horoscopes: Let the stars determine what shade you wear this weekend

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Learn all about lipstick horoscopes »

If you read your horoscope this morning, it probably mentioned the usual—career, love life, family. What it probably didn’t tell you, though, was what lip shade you should choose. Thankfully, that’s where we come in, ready with your lipstick horoscopes for the weekend.

We’ve found the shades that best suit each zodiac sign, so when you get ready to head out tonight, you can leave your makeup look in the hands of the stars.
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Marc Jacobs’ Daisy Dream campaign is hazy, heavenly, and directed by (surprise) Sofia Coppola

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Marc Jacobs Daisy Dream

The ad campaign for Marc Jacobs’ Daisy Dream, the designer’s latest fragrance, has been released and luckily for, well, everyone, it’s directed by the one and only Sofia Coppola. The two longtime friends and collaborators are at it again, because the short clip is classic Marc and Sofia. It’s no secret that the critically acclaimed director knows how to work the lens, and this time she’s done it in a daisy-filled haze.
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Now trending: 12 perfect pink perfumes that will have you smelling like everyone’s favourite spring hue

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Marc Jacobs Pink Honey

Check out our favourite pink fragrances »

On Wednesdays we wear pink… you just can’t always see it. Warmer weather brings with it a sense of hazy nostalgia and longing for simpler, sweeter times, and that goes for scents as well. We’re putting down the bold, androgynous fragrances that we’ve been infatuated with, and are taking a look at some of the pretty perfumes that always manage to leave us feeling as carefree as ever.

With the exception of the satin jacket uniform that belonged to the Pink Ladies of Grease, pink (especially light pink) has never really been considered a cool-girl staple. However, thanks to the reemergence of the ’90s that’s infiltrated the fashion and beauty world for the past few seasons, baby pink is back in a new way and this time, it’s badder than ever. While the pretty shade once belonged to the likes of teenaged Britney and Christina, these days it’s being accepted by the cool kids, including the original bad gal herself, RiRi.

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The Wizard of Oz is coming to a fashion week near you!

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Wizard of Oz Fashion Week

See all the designer sketches here »

For all you Wizard of Oz Mega Fans, September 4, 2014 is a date you are going to want to mark in your calendars. The film’s leading ladies will be transformed high-fashion-style for the film’s 75th Anniversary. Inspired by Dorothy, Glinda the Good Witch and the Wicked Witch of the West (we know, we can hardly contain ourselves) Warner Bros. Consumer Products and The Wizard of Oz have teamed with US-based Tonner Doll Collection, plus various designers to create one-of-a-kind 22-inch couture dolls. If you’ve ever thought a green, warty witch couldn’t be glamorous, you’d better think again.

The Wizard of Oz has influenced fashion for decades, from Louis Vuitton’s Follow the Yellow Brick Road-esque dress to Christopher Kane’s rainbow dress of Spring ’14 to Kate Spade gingham pants, the list is endless. But never before have we seen something like this- a heap of our favorite designers re-imagining one of the most popular films of all time! The fashion and costume designers modernizing the looks of the celebrated characters include Trina Turk, Donna Karan, BCBG Max Azria, Chris Benz, Jenny Packham, Marc Jacobs, Betsey Johnson, Lyn Paolo, and Anna Sui- and if the sketches are any indication, this doll collection just may be as covetable as Dorothy’s ruby red slippers themselves. Using elements from the movie, such as Dorothy’s gingham pinafore and the infamous (however, essential) tornado, the designers combined some of today’s greatest styles, including a peplum jumpsuit and eclecticism, into the sketches.
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Kendall Jenner’s top 10 looks: Charting the style of this rising fashion plate

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See Kendall Jenner’s best fashion looks »

The Kardashian clan is having a major fashion moment right now, which can partly be attributed to its second youngest offspring: Kendall Jenner. Previously known for her appearances on the family’s various reality television shows, the 18-year-old has transcended the trash zone, catching the eye of fashion’s top tier as the latest model du jour.

Jenner began her modeling career back in 2010, appearing in a campaign for Forever21 alongside sister Kylie. Really revving in the last few months, Jenner has walked for fashion week’s heavy hitters, covered magazines and walked the red carpet like a boss. She made her runway debut at Marc Jacobs’ Fall 2014 show, virtually unrecognizable in a blunt bob, bleached brows and tone on tone tan. Next, it was Giles, where she walked alongside mega-models Cara Delevingne and Jourdan Dunn. Making the most of her time in London, Jenner sat front row next to Anna Wintour during the Topshop Unique show. In Paris, she was model morphed again, walking Givenchy with futuristic slicked back hair and Chanel, in an oversized duffle coat.

Her star shined even brighter on the red carpets of late, first at the Met Gala, in a champagne strapless Topshop dress, and then last week at Cannes, in Chanel and Chopard.
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The enduring appeal of Mickey Mouse: Why the fashion industry is still interested

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Mickey Mouse Fashion

See the best Mickey Mouse fashion renditions »

Walt Disney couldn’t have predicted that his adorable anthropomorphic mouse would earn a fashion icon status well into his 80s. Mickey Mouse, born in 1928, is fashion’s perennial It boy, having made appearances on runways including like Marc Jacobs and Jean Charles de Castelbajac, and famous bodies of Miley Cyrus, Beyonce and Liu Wen all in the last few years.

Last month, Opening Ceremony launched a capsule collection in celebration of Mickey’s first animated film, Steamboat Willie. The film graphics are rendered on delightful button-down shirts, tees, sweatshirts, and plush-soft knit sweaters. The retailer-come-brand enlisted New Era for hats, Vans for sneakers, and Tabio for socks, making sure all of our Mickey needs are covered. Meanwhile, the French answer to Urban Outfitters, Eleven Paris, is also splattering the mouse’s image on their sweats and tees, and over on the fast fashion end, Forever 21 gives us an affordable alternative.

Men can also grab a more abstracted version of Mickey with Comme des Garçons SHIRT collection, which is certainly not a first Disney collab for the brand. Who can forget the flamboyant Mickey Mouse hat Anna Dello Russo sported last year at Milan Fashion Week? Of course, sporting mouse ears is a real thing now, perhaps thanks to Rihanna, who wore a Mickey Mouse-inspired helmet designed by Jeremy Scott in her music video for “Hard.” The unapologetic cartoon fan Jeremy Scott has used the image of our beloved rodent in his Fall 2009 collection, also famously worn by Lady Gaga in “Paparazzi.”
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