All posts under ‘Maybelline’


Jourdan Dunn is the new global face of Maybelline New York

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JOURDAN DUNN Maybelline

Big model news: Maybelline New York announced today that Jourdan Dunn will be the new global face of the brand. After being discovered by a model scout in the sunglasses section of a British store in 2007 (the dream, right?) Dunn’s impressive career has included walking the runway for top designers like Oscar de la Renta, Alexander McQueen and Balenciaga, as well as appearing in print campaigns for Yves Saint Laurent, Burberry and Rag & Bone. The London native (and BFF to Cara Delevingne) will be gracing Maybelline New York’s print and television campaigns beginning this month.
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Joe Fresh backstage beauty: Flushed cheeks, frosted eyelids and messy, toque-ready braids for Fall 2014

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Joe Fresh Fall 2014 beauty

Photography by Jenna Marie Wakani

See the Joe Fresh Fall 2014 backstage beauty gallery »

We may be itching for spring weather to arrive, but there’s nothing like a superb Fall 2014 show to make us—dare we say it?—want to embrace the cold just a little bit longer. At Joe Fresh, the beauty was just as pitch-perfect as the winter-ready collection. Maybelline New York lead makeup artist Grace Lee said that Joe Mimran wanted “the girls to look like they’ve been out wandering in the nasty polar vortex,” and, well, we’ll happily spend some more time outside if we can look as perfectly flushed as these models. Read more »


Pink Tartan backstage beauty: The “Veruschka bundled up in furs” look may be the prettiest makeup yet for Fall 2014

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Pink Tartan Fall 2014 beauty

Photography by Jenna Marie Wakani

See the Pink Tartan Fall 2014 backstage beauty gallery »

Weathering an ice storm doesn’t always look as pretty as it did on the Pink Tartan runway last night. Makeup artist Grace Lee gave the models a slight windburn flush on the cheeks using Maybelline Master Glaze in “Pink Fever,” icy highlights with snow-white Color Tattoo in “Too Cool” mixed with Baby Lips, and a glow of bronzer all over the face for a touch of winter sun. Skin was evened out with Baby Skin primer and given a matte finish with Fit Me foundation. Designer Kim Newport-Mimran referenced Veruschka bundled up against the snow in furs, from a classic Richard Avedon Vogue shoot, so the eyes were given a slight ’60s look with fake upper lashes and a sweep of warm brown gel liner blended out in the crease of the eye. Brows were filled in with pencil and brushed upwards, so they looked full and perfectly groomed. Lee further “contoured” the eyes using kohl pencils—in cream along the waterline to make eyes appear wider, and in warm brown underneath the lashline. Lashings of Pumped Up mascara completed the look. Read more »


Beauty 101: How to match your lipstick and blush

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how to match your lipstick and blush

Photography: Model by Dallas Curow; Product by Carlo Mendoza

See how to match your lipstick and blush »

Blush and lipstick are meant to live in harmony. Both products are intended to create a look of flushed, healthy beauty, and used together, they can brighten your appearance on even the dreariest days. But how do you match your lipstick and blush? To get the best results, it’s important to choose colours that complement and don’t clash with each other. But with never-ending choices, finding the right pair can be a challenge. Read more »


Beauty Fix: The best moisturizers and blush for dry skin, an inexpensive face mask with premium results and more

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Beauty Fix

Every week our Beauty Fix columnist takes on your questions about makeup, skincare, hair and more. Have a beauty question we haven’t answered? Email us at beautyfix@fashionmagazine.com.

Is it possible to wear retinol during the day?
We’re encouraged to apply retinol at night for multiple reasons. First off, your skin is more receptive to active ingredients (like retinol) at night because it’s entered a reparative state. Secondly, retinol can make skin sensitive to sun, so daily SPF application is crucial when you’re dabbing on the retinol at night. All that being said, if you combine an SPF with a retinol, rules can indeed be broken. StriVectin-AR Advanced Retinol Day Treatment SPF 30 ($109, murale.ca) is the ultimate daytime face product. Not only does it work to reverse wrinkles and fine lines, it will even out skin tone, refine texture and fight off UVA and UVB damage, all without irritating skin. Quite the multitasking product to put into your daily rotation! Read more »


Backstage beauty sneak peek: 5 of the best new products used at the Fall 2014 shows

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best backstage beauty product fall 2014

Left: Donna Karan photography by Peter Stigter; Right: 3.1 Phillip Lim photography courtesy Nars

One of the best things about going backstage at New York fashion week is seeing what the top makeup artists and hairstylists are using in their kits. It’s often a sneak peek at products not yet on shelves, or uncommon tools they’ve found on their travels. Here, five of the best products we’ve spied backstage this week at the Fall 2013 shows: Read more »


Beauty Fix: Two ways to help tired-looking skin, how to update your manicure for spring and more

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Beauty Fix

Every week our Beauty Fix columnist takes on your questions about makeup, skincare, hair and more. Have a beauty question we haven’t answered? Email us at beautyfix@fashionmagazine.com.

How important is sleep to healthy skin? I haven’t been getting much sleep lately and I’m not sure if it’s negatively impacting my skin.
While a lot of emphasis is placed on the importance of healthy eating, exercise and proper skincare, getting a proper night’s rest is often underestimated in terms of how much of a difference it makes to overall health, skin being no exception. While skincare products cannot entirely replace the benefits of a good night’s sleep, they can help prompt an earlier bedtime. If you aren’t able to unwind at the day’s end, the lavender scent of Elizabeth Arden 8 Hour Cream Skin Protectant Nighttime Miracle Moisturizer ($47, thebay.com) can help slow you down. It’s incredibly soothing and the formula contains shea butter and vitamin E to hydrate, as well as salicylic acid for a bit of exfoliation— revealing skin that looks the precise opposite of exhausted.
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Glitter makeup: 17 ways to embrace the season’s sparkliest beauty trend

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glitter makeup trend

Photography: Product by Carlo Mendoza; Runway by Peter Stigter

See our glitter product picks »

Glitter and shimmer are reflecting from all manner of surfaces this season. Metallic mouths, jewel-encrusted eyes, silver-striped cheeks and pewter nails shone on the runways. Apply and wear with sparkly abandon. Read more »


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